Blog Tags: Consumers
Andy Sharpless is the CEO of Oceana.
Oceana’s new Seafood Fraud campaign kicked off Wednesday with an event at the National Press Club in Washington, D.C. As the Washington Post reported, it wasn’t just a press conference; it was also a seafood pop quiz.
Our campaigners asked audience members to identify skinless fillets of halibut and fluke by sight, and did the same for red snapper vs. hake and for farmed vs. wild salmon. Then they conducted a taste test between tilapia and vermilion snapper.
The result? While a few fish-savvy folks passed the tests, many people couldn’t tell the difference, which is a simple illustration of how easy it is to fool seafood consumers.
That’s one of the key points of our new report, “Bait and Switch,” which explains how consumers are frequently served a completely different fish species than the one they paid for. Seafood may be mislabeled as often as 25 to 70 percent of the time for fish such as red snapper, wild salmon and Atlantic cod, according to recent studies.
- Ocean News: Green Sea Turtle Makes Longest Migration Ever Recorded, Small Oil Spill Found off of Italy, and More Posted Mon, July 21, 2014
- Ocean News: Blue Whale “Hot Spots” Linked with Busy Shipping Lanes, Massachusetts Bans Shark Fin Trade, and More Posted Fri, July 25, 2014
- North Atlantic Great White Sharks are Rebounding, but that’s Not the Case for All Species Posted Mon, July 21, 2014
- Massachusetts Takes a Step Forward For Sharks Posted Fri, July 25, 2014
- Video: Oceana Exposes Illegal Drift Gillnet Use in Italy Posted Mon, July 21, 2014