Thousands of Oceana supporters contacted the Vermont Country Story, a leading catalog retailer, to convince it to stop selling a skin enhancer containing squalane. The oil is obtained from the livers of deep-sea sharks threatened by extinction. In an ironic note, the product was marketed under the name “Oceana.”
Ending the online sale of shark fin soup
Oceana supporters bombarded online retailer Amazon.com with requests to stop selling shark fin soup. Within hours, Amazon.com had pulled the item from its virtual shelves. Tens of millions of sharks are killed each year for their fins. According to scientists, shark populations are crashing around the world.