Our goal is to help brands stand out in front of cause-driven consumers and make a credible, measurable, and significant impact.  Partners continue to enjoy success and renew their partnerships because of our:

  • Custom experiences, tailored to partners
  • Large roster of influential supporters who genuinely care about the cause
  • Over 4.4 million active global supporters, the largest group of ocean advocates in the world
  • Publishing platform Azula, the only NGO-run publisher creating original content for a global market of millennial ocean lovers
  • STEM activities and lesson plans for children, inspiring the next generation of ocean stewards and scientists
  • 92% -- consumers who say they have a more positive image of a company when a company supports a social or environmental issue (2017 Cone Communications CSR Study) a. Shorter alternative: 33% of consumers buy from brands doing social or environmental good (Unilever Consumer Study)
  • 35% -- of consumers who following digital influencers, 35% were engaged with a cause due to an influencer recommendation (Allison+Partners’ 2017 Influence Impact Report)
  • 77% - consumers who feel a stronger emotional connection to Purpose-drive companies over traditional companies (2018 Cone/Porter Novelli Purpose Study)